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Google My Business

 
 

Google My Business Listing Management for Solopreneurs, Business Owners & Digital Dropouts

There’s no way around it, Google owns the local search space with Google My Business. With some basic skills and a consistent approach, you can learn to optimize this tool for the best results.

All topics & workshops are customizable & available as a 1:1 private session, a 2 person semi-private session, or as a small class with 3-6 learners. Rate information is available here.


GMB 101
Basics: Claiming your GMB Listing

  • Why is a Google My Business Listing important for local search?

  • The Local Pack

  • How GMB feeds into Maps.

  • How to see if you have a GMB listing

  • How to claim your listing.

  • Choosing an address or service area

  • Sharing permissions.

  • How to optimize your listing within Google’s rules

  • Adding photos, industry, company name.

  • Your hours & description.

GMB 102
Posting in Google My Business & Adding Content

  • Posting Events

  • Posting Updates

  • Adding URLs & Call to Action

  • Adding Videos & 360 tours

  • GMB is not a set it and forget it tool.

GMB 103
Reviews - How to get them, how to respond

  • Requesting & giving reviews

  • Making it easy for your clients with custom URLs.

  • Responding to reviews best practice.

  • Responding to negative reviews.

  • Google’s rules about negative reviews.

  • Reproducing reviews on your website.

  • Review soliciting services - beware. (Trustpilot etc).

GMB 104
GMB Analytics

  • How to read GMB analytics

  • Downloading analytics for analysis

  • Insights & how to use them.

Custom Consultation
1:1 GMB Listing Review & Posting Strategy